BO.LT and Pinterest: Beyond Sharing, Organizing

In the age of information inundation, being able to organize content in a meaningful way is one thing that can save us from getting lost in the deluge—that feeling of indiscriminate interestingness the Internet affords. Or perhaps it’s just indiscriminate curiosity. Whatever it is, users are increasingly interested in not only sharing content, but organizing it. Perhaps that’s why Pinterest has been so successful—a social media site that allows people not only to share the images they find interesting—but to organize the vast depository of visual information.

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