B&N Releases New Ad For Nook Color

Barnes and Noble is launching a new TV spot this week to promote the updates to the Nook Color. The tagline of the effort is “By book or by Nook.” B&N worked with its new advertising partner Mullen on the campaign.

B&N Facebook fans are invited to share the above video along with the reasons they could read forever for the chance to win a Nook Color and a gift certificate for $1,000.

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