Now that Martha Stewart Living Omnimedia has axed Blueprint, it’s time for the inevitable spinning to begin. The Huffington Post has some classic video of Martha Stewart explaining away Blueprint‘s shuttering as a format change, but this recent exchange on Stewart’s television show that WWD reported on takes the cake:
None of the former Blueprint editors on the show – editor in chief Sarah Humphreys, fashion editor Katie Hatch and home editor Page Marchese Norman – lost their cool – but Stewart herself seemed to. As Humphreys demonstrated the making of a festive cocktail, Stewart complained she hadn’t been invited to Humphreys’ annual holiday party, held a day after the magazine folded. “I hear you had a party,” she said, adding that Humphreys had only invited her “after I confronted her.” And again at the end: “Next year you’ll invite me to your party, I hope.”
Because there’s nothing like on-air passive-aggressiveness to make your viewing day awesome.