Bloomberg Hires ESPN's Okaro as Global Head of Mobile

Bloomberg, the giant business-information provider, broadcaster, and publisher of Bloomberg.com and Bloomberg BusinessWeek, has hired Oke Okaro from ESPN to head up its global mobile business, the company announced today.

Okaro was previously vice president of mobile at sports-news empire ESPN, where he helped ESPN become a major player in the mobile sports category.

“Oke’s expertise and vision will be invaluable as we expand our strategy of delivering first rate multimedia content across every screen, from the Web to television to mobile devices of today and the future,” said Bloomberg Multimedia CEO Andy Lack in a statement.

(h/t paidContent)

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