Blender to Celebrate 5th With 'Killer' Ads

Whether it’s the 1000th issue or 4th, magazines tend to find reason to celebrate — and in such a volatile climate for glossies, shouldn’t they?

Slate’s Jack Shafer doesn’t think so. But he harps on the pages, not the parties, which tend to be overly lavish. At one time, we agreed. Now, though, we don’t mind the occasionally overly lavish. Which is why we got a chuckle out of Blender‘s 5th anniversary announcement, which touted not a party — though, undoubtedly, there’ll be one — nor grand statement on their success.

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