Bigga and Deffa: Super Bowl Ads and Super Bowl Surveys
Get your orders in for the “big sandwich,” buy a big TV, and put on your favorite jersey! Ad agencies are blitzing you with commercials for the Super Bowl! Firms and research companies are taking shots downfield with surveys! It’s gonna be a HUGE night.
Those commercials had always been under lock and key. Then some very privy reporters, carefully and very smoothly, went on every hyperlocal, local, and national show to give you “sneak peeks.”
Nowadays,
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