Big Media Launch iPhone Apps

NEW YORK A slew of major media companies have launched new applications for Apple’s latest iPhone.

Looking to make a splash on the new high speed, portable Web device/cell phone are The New York Times Co., IGN, Bravo and AOL. For example, AOL plans to release three free applications to iPhone’s soon-to-be surging user base: an AOL Instant Messenger application, another for AOL Radio and a third for its video search product Truveo.

Apple, much like Facebook, has opened the iPhone to outside developers looking to create specific programs for the device; these applications can be free or commercial in nature.

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