Barnes & Noble to Add In-App Purchasing to Nook Apps

Barnes & Noble said today that Nook developers will be able to add an in-app purchase feature to apps sold on Nook devices beginning in the first half of April. Apple and Google Play already offer this kind of tool, in which app developers can sell additional content within an app to help monetize their app.

Nook Media, Barnes & Noble’s digital content subsidiary, is partnering with mobile payment provider Fortumo on the service. Though the service won’t roll out for a couple of weeks, Nook is urging developers to sign up for a Fortumo account today to help get the ball rolling.

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