Practically every single big Facebook dating application was on our list of growing apps by daily active users this week. Then there were a pair of luck apps, horoscope apps, photo, video, Phrases, Yahoo and Windows app. The top growing app was Friend Buzz, which is a quiz about a user’s friends.
The apps on our list grew from between 134,000 and 1.1 million DAU. We compile the list using AppData, our data tracking service covering traffic growth for apps on Facebook, and covers those that gained the most users in the past seven days.
Top Gainers This Week
|4.||Your Luck [daily]||500,569||+480,640||+2,412%|
|5.||Are YOU Interested?||1,220,012||+290,949||+31%|
|19.||Windows Live Messenger||16,000,467||+138,133||+0.87%|
Friend Buzz, which as we mentioned is a quiz app, grew by 1.1 million; the app’s virality is due to feed stories being published to the Walls of friends when a user answers questions about them in the app. Phrases Other apps on the list this week included Yahoo, with about 218,000 DAU. Phrases, which is not available in the United States, grew by 208,500; the app did grow in the Philippines, France and Italy. 60 Photos is an app that grew by 193,000 DAU and lets users rate their friends’ Facebook photos, publishing feed stories with positive ratings. Video House is a Turkish video app that lets users view and share videos that grew by 143,800 DAU. There was the Windows Live Messenger app with 138,100 DAU and the Flipboard app with 134,000 DAU, which allows iPad users to see their social media content in a magazine-style layout.
Then there were horoscopes and luck apps. Daily Horoscope grew by more than 1 million DAU in Turkey; the app can post daily to a users’ Wall. Then Astrology grew by 199,100 DAU in the US, also because it posts daily to a user’s Wall. Luck Daily! grew by 728,600 DAU and Your Luck [daily] by 480,600 DAU and both apps publish a percentage of luck to your stream daily.
The dating apps on the list are the most popular Facebook apps for this purpose, and we haven’t seen all four of them on the list very often. Are YOU Interested? is an app that grew by 291,000 DAU in the US, United Kingdom and India. Badoo grew by 225,300 DAU in Mexico, France and Italy and Cupid grew by 155,800 DAU in the US and India. These three apps all share a common viral feature: they utilize a photo rating functionality. Users essentially rate a photo as interested, answer a question of those in the photo or rate one of several photos in a group. Then Zoosk grew by 154,400 DAU mostly in the US.
All data in this post comes from our traffic tracking service, AppData. Stay tuned for our look at the top emerging apps on Friday.