Axe Facebook App Supports Polygamy In Tunisia

Hey guys—ever wished you could be in a relationship with two, three or even hundreds of women at once? An Axe Facebook campaign twisted around the relationship status update so that guys could announce that they were doing just that.

Hey guys—ever wished you could be in a relationship with two, three or even hundreds of women at once?  An Axe Facebook campaign twisted around the relationship status update so that guys could announce that they were doing just that—letting them post relationship status updates like “Joe is in a relationship with Anna and 206 other girls.”

According to a video case study of the Axe Multiple Girlfriends App, Tunisian men love to brag about how many girls they can line up and so Axe, along with Ogilvy Tunisia, wanted to appeal to this fact.

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