Atrinsic Buys Ringtone.com for $6.25 Million, Apparently for Domain Name
Ah, the wild land of ringtones. MocoNews is reporting that Atrinsic, the mobile and online applications and content company known as New Motion, has bought out the assets of Ringtone.com, a mobile content download site. The report continued by saying, “more importantly, the company bought an attractive domain name.”
The deal is worth $6.25 million. The report said that the company expects to materially reduce its annual customer acquisition budget as a result of this acquisition.
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