Atomic PR Wins Intuit and Polaroid Business

Did you hear about Lady Gaga’s new gig as Creative Director with Polaroid? The multi-platinum artist made waves at last week’s Consumer Electronics Show — where the news was announced — and Atomic PR would like to take at least some of the credit.

The agency picked up Polaroid’s PR business, which Atomic co-founder Andy Getsey told O’Dwyer’s is among the agency’s “largest budgets to date.”

Atomic also just won work with Intuit’s personal finance group — which includes the brand’s popular Quicken products.

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