Appssavvy, a venture-funded company managing direct sales for several Facebook application developers, has announced several new partnerships with some of the more recognizable names on the Facebook Platform.
The company says that it has reached exclusive agreements to represent Circle of Moms, LivingSocial, Texas HoldEm Poker by Zynga, and Friends For Sale, Rock Legends, and Happy Hour by Serious Business.
Appssavvy’s model is to connect brands and agencies with social applications through custom integrated sponsorships. Unlike other large Facebook shops like Slide, RockYou, iLike, Flixster, and Watercooler, most of their clients don’t have sales teams pitching to brands directly. The company has focused many of their efforts on vertical applications that connect well with advertisers.
“Through appssavvy’s direct sales team we’re taking a step forward to achieve our business goals, while focusing on delivering the best social gaming experiences,” Serious Business’s Charles Hudson said in the announcement.