Appnext releases new ad SDK for boosting Android advertising revenue

Mobile advertising network Appnext has announced its new Ad SDK, aimed at increasing click-through rates and eCPMS for Android developers who have previously struggled to earn as much money per download as those creating apps on iOS.

The SDK looks to offer triple the ad-click-through rates and eCPMS of existing ad units, giving developers the ability to integrate full screen single ad units with larger install buttons calling out to consumers for engagement. Ads can also include a new “Send by Email” option, which allows users to send advertised app download links to their email accounts for later downloading.

Appnext is working with 2,500 Android developers to integrate their new SDK, and it’s already showing results for companies like Precision Driving 3D developer Advanced Tiny Lab.

“Appnext’s