Is Apple Set to Take On TV?

Cook hints that company is in position to deliver new products

Tim Cook hinted today that Apple is well-positioned to take over the TV.

Speaking during an earnings call with Wall Street analysts, who asked what new product categories Apple would step into in 2014, Cook advised them to think about what the company already does well: hardware, software services and its app ecosystem.

No one else has a set of skills like these, Cook said, and Apple would use those unique skills to push into new product categories.

He didn’t name TV explicitly, but his description sounded like a recipe for the television of the future.

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