Apple experiments with incorporating app ratings in Top Chart rankings

Apple is reportedly experimenting with incorporating app ratings as a factor for its App Store Top Charts rankings. This move isn’t unexpected, as developers have entered into a silent war against Apple, pleading for it to remove the ranking charts from iTunes altogether. This is due, in part, too the ability for developers to pay to artificially inflate their app store positions with fake downloads.

By including app ratings in the ranking algorithm, the speed and amount of app downloads become less important.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in