Apple boosts iTunes discoverability with App of the Week, Editors Choice
Apple has introduced two new designations to the iTunes App Store and the Mac App Store to help consumers find new apps, App of the Week and Editors Choice.
The new App of the Week feature can be found directly under the New and Noteworthy section. Apple’s first choice for the new promotion is Zeptolab’s popular game Cut the Rope: Experiments, a paid title which has gone free for a limited time as part of the promotion.
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