AOL, Ellen DeGeneres' Telepictures Ink Promo Deal
Ellen and AOL will soon be dancing together.
AOL has inked a cross-promotional deal with Telepictures Productions, which produces the Ellen DeGeneres Show. As part of the deal AOL will on Tuesday (Sept. 7) begin promoting the Ellen show’s Web site on several of its relevant lifestyle channels, ranging from AOL Television to KitchenDaily.com to PopEater.
In turn, the show’s site EllenTV.com will feature AOL branding as well as links back to various AOL sites. Plus, Ellen will also occasionally mention the partnership during her show.
Beside the promotional aspects of the deal, AOL will also begin carrying video clips from Ellen’s show on several of its sites.
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