Anonymous Messaging App Secret Is Dead

Like all anonymous apps, this one got a lot of bad press.

Remember when anonymous apps like Whisper, Secret, and Yik Yak were the hot thing?

Secret, founded by former Square Wallet developer David Byttow, got a whole lot of attention from tech blogs and even scored coverage last February when Gap claimed to be the first brand to launch a promotion on the hottest new social network.

Now, Byttow is shutting the operation down.

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