Al Gore's eBook Is 'Breath Powered'
A breath powered app? That is the gimmick in a new app from former Vice President Al Gore that was demonstrated at the TED Conference in Long Beach, CA yesterday.
Push Pop Press founder/ex-Apple designer Mike Matas demoed the Our Choice app, a follow up to Gore’s film An Inconvenient Truth at the event. The app is a co-production from Push Pop Press and publisher Melcher Media.
Fast Company reports: “Matas stopped the show when he gently blew on the tablet’s mic, and on its screen, the blades of a wind turbine turned, with electricity moving to a house and then into a storage battery.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in