AirSign Combines Social Media With Skywriting

Heads up, hashtag lovers

The next big platform for social media advertising could be up—way up—if skywriting firm AirSign has anything to say about it. The Gainesville, Fla.-based firm is one of the top providers of aerial advertising in the United States, according to its website, and rather than stick with traditional campaigns, it is teaming up with clients such as USA Network to bring the sky into cyberspace.

The company was founded by Patrick Walsh, a flight instructor and entrepreneur.

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