AIGA Affirms 'No Spec' Stance

In a world of crunched corporate budgets and proliferating online open calls, AIGA this week affirmed its longstanding policy against speculative work—work done prior to engagement with a client and in anticipation of being paid if selected. After reviewing the policy in the context of the changing marketplace, the AIGA board of directors maintains that spec work “can compromise the benefits of effective design for both clients and designers—and that a designer fully engaged in a client’s business challenges is necessary to an effective solution.”