Specs
Who Co-founders Alex Schmelkin (l.) and Josh Levine
What Digital agency
Where New York
Fourteen years ago, Alex Schmelkin and Josh Levine co-founded Cake & Arrow—recently rebranded from Alexander Interactive—to meld the creative and strategic sides of digital marketing and make slick websites and mobile apps for brands. "The cake is giving people what they love and expect and the arrow is the delivered rigor that gets them there," explained CEO Schmelkin. "The idea was always to have excellent technology, strategy and creative all under one roof."
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in