After Bites: Creative Storytelling

“I think we have to look at brands as our new Medicis,” says art director and Tronic Studio co-founder Vivian Rosenthal. “They’re the ones commissioning new art and design.” Earlier this month, Rosenthal joined Sebastien Agneessens (Formavision), Jason Koxvold (PerfectFools), Dan LaCivita (Firstborn Multimedia), moderator Brian Collins (COLLINS:), and a brand-savvy audience for Creative Storytelling, a Mediabistro-sponsored panel discussion at Tribeca Cinemas in New York City. For those of you who couldn’t be there in person, Mediabistro’s Jonathan Federico caught up with the panelists after the discussion to get their thoughts on innovative design in advertising and branding for the below “After Bites” video.