Adventures in Marketing: Australian Tycoon Building His Own Version of Jurassic Park
Does the name Clive Palmer mean anything to you? Unless you keep tabs on Australian mining tycoons, the answer is probably “no.” But if you’re one of the countless movie fans who’ve dreamed of visiting a real-world Jurassic Park, you’re about to become a bit more familiar with Mr. Palmer.
The Australian billionaire (and apparent fan of blockbuster movies from the 90’s), already made headlines this past winter when he announced his plans to build his own working replica of the Titanic, set to be completed in 2016.
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