Adobe Puts Social First in Redesigned Marketing Cloud

Adobe today launched a rebuilt Adobe Social, which introduces data-driven tips on how to optimize social content, integration with Flickr, Foursquare, Instagram and LinkedIn, and cloud-hosted workplace collaboration features.

Adobe today launched a rebuilt Adobe Social, which introduces data-driven tips on how to optimize social content, integration with Flickr, Foursquare, Instagram and LinkedIn, and cloud-hosted workplace collaboration features.

Adobe Social, a component of Adobe Marketing Cloud, attempts to bring social marketing into the main workflow of the business, where consultants have been urging businesses to take it, rather than leaving it in the hands of a single person.

The cloud interface brings several functions together in the same place.

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