Activated Media - The New Opportunity For Brand Conversion
Media is everywhere. Brands are utilizing multiple channels to reach the mobile user wherever they may be- commuting, working, or sitting on their couch. More recently, brands have been using hashtags as the glue that connects all their messaging across channels.
The question now is: How can a brand activate their media to allow users to engage and convert from an ad no matter where they are?
Activating media channels using actiontags allows consumers to instantly respond with a social post – anywhere they encounter a brand’s message or products.
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