ABCNews.com Has Bad Facebook Experience

Michael Learmonth is reporting that ABCNews.com didn’t get much help from advertising via Facebook. The one thing that Michael fails to mention is what form of advertising he is referencing. It appears that he is referencing an ABCNews.com Facebook application that has not performed very well over the past couple months. That’s not as much of a result of a poor performing advertising campaign as it is a result of a poorly designed Facebook application.