ABC News to Bring a Social Laugh Track to the Second Screen
On Saturday night, President Barack Obama will deliver a rousing speech to a room full of journalists at the White House Correspondents' Dinner in Washington, D.C. Audience members might reward his jokes with laughter or applause, their voices ringing through television speakers to the viewing audience at home. But will they laugh alone? Today ABC News gave a preview of the Social Soundtracker: a high-concept application that mimics the function of the "laugh track" we're used to hearing in sitcoms. The difference is that the reactions will come straight from the viewers in real time.
On Saturday night, President Barack Obama will deliver a rousing speech to a room full of journalists at the White House Correspondents’ Dinner in Washington, D.C. Audience members might reward his jokes with laughter or applause, their voices ringing through television speakers to the viewing audience at home. But will they laugh alone?
Today ABC News gave a preview of the Social Soundtracker: a high-concept application that mimics the function of the “laugh track” we’re used to hearing in sitcoms.
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