At AARP The Magazine, Advertising Revenues Are Up
Summertime... and the numbers are astounding.
The Washingtonian’s Andrew Beaujon recently paid a visit to the D.C. offices of AARP The Magazine.
The circulation of the bi-monthly print magazine is incredible enough; around 22 million copies, spread over three editions targeting ages 50-59, 60-69 and 70+. But the ad numbers are even more impossibly impressive:
The published rate for a full-page ad across AARP’s editions is $667,800 — more than at either People or Better Homes and Gardens, the only U.S. magazines that reach more readers.
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