A Look at George Takei's Tactics in Engaging a Social Media Following

This post is an excerpt from our Facebook Marketing Bible, the leading resource for marketing and advertising strategies on Facebook. The full analysis is available for subscribers at The Facebook Marketing Bible.

George Takei, of original Star Trek fame, has most recently taken the social media world by storm with outstanding engagement numbers from a dedicated fanbase.

Originally created in March 2011, Takei’s page now reaches more than 2 million fans. Impressively, Takei receives engagement numbers similar to that of Eminem and Rihanna, both boasting over 40 million likes.

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