A Free Read | Ogilvy and BzzAgent | More Media Cuts | All Hail the Page View | Myspace Replacing Celebrity Publicists?

Now is Gone: Read Chapter Three for Free “Building a New Media Effort

CNNMoney.com: Ogilvy Public Relations Worldwide and BzzAgent Forge Strategic Alliance (press release)

NYTimes: Job Cuts at McGraw-Hill Will Eliminate 3% of Staff

ProBlogger: 7 Types of Blog Posts Which Always Seem to Get Links and Traffic

Gawker: “MySpace Celebrity” Will Render PR Bunnies Useless