A Dictionary Bookmark

This is one of those goofy ideas that make you wonder why no one thought of it earlier.

That Company Called If, a UK based gift and novelty gadget maker, is now showing off a new dictionary bookmark. It comes with the well-known Collins English Dictionary, which has 38 thousand definitions. You cannot swap the dictionary, but then again I wouldn’t expect to be able to. The bookmark has a d-pad and enter key, as well as a full keyboard (in a non-standard arrangement of characters, of course).

This

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in