A Closer Look at Zynga's First Full Sequel for Facebook, Mafia Wars 2

With Mafia Wars’ 28 million+ user heyday behind it, Zynga is ready to release a sequel. Mafia Wars 2 represents Zynga’s first direct sequel to one of its top performing titles, and the developer is keen to deliver an experience that trumps the original.

Zynga announced the game last month with a flashy trailer that revealed very little about actual gameplay. Press outlets were invited to a more in-depth demonstration late last week.

Right away, we can see the difference in presentation.

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