80 percent of Bingo Blitz's mobile revenue comes from Facebook-connected players

Facebook today published a developer spotlight blog post about Buffalo Studios’ Bing Blitz, stating that 80 percent of the game’s mobile revenue comes from Facebook-connected users who spend three times more and play twice as much as other users.

“One of the keys to sustaining long-term players has been to integrate Facebook deeply within our game on all platforms,” read a statement from Brooke Olson, Buffalo Games vice president, studio operations. “Facebook allows us to offer a connected game experience to players who use multiple devices or want to play with friends on different platforms.

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