An 8-Step Social Media Marketing Strategy For Brands [INFOGRAPHIC]

If you’re a brand getting started with social media, it can quickly get overwhelming. Platforms such as Twitter and Facebook come with a pretty steep learning curve – certainly when used for business marketing – and to maximise return on investment it’s essential that you implement a winning strategy.

For starters, you’ll need to empower the right employees to manage your social channels, sharing responsibility and goals. You must learn to listen to your audience, using specific metrics to analyse feedback and success.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in