7 Pieces of Tech From CES to Keep an Eye On

The 2014 Consumer Electronics Show, held last week in Las Vegas, was a wonderland of next-generation craziness, some useless gadgets, other useful gadgets, and more and more hardware vanishing into the cloud. The challenge, as always at the gigantic gathering, was sorting through the clutter, especially for advertisers looking for hints about what the future might hold. At CES, new media are really, really new, and recent media are getting richer and richer. “You don’t leave here and say, ‘Wow, I need to go from a one-page [magazine ad] to a full spread,’” cracks Starcom USA CEO Lisa Donohue.

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