50 Ways to Lose Your Facebook Followers
Building up a following on Facebook is an intricate balance between posting things of interest, fostering engagement and giving your followers a reason to keep you in their News Feeds. It is a delicate house of cards -- and the wrong social media wind can bring destruction. And like the Paul Simon song, "50 Ways to Leave Your Lover," there are probably that many ways and more to drive all that traffic AWAY from your page. Let’s explore a few that you may be missing:
Building up a following on Facebook is an intricate balance between posting things of interest, fostering engagement and giving your followers a reason to keep you in their News Feeds. It is a delicate house of cards — and the wrong social media wind can bring destruction. And like the Paul Simon song, “50 Ways to Leave Your Lover,” there are probably that many ways and more to drive all that traffic AWAY from your page. Let’s explore a few that you may be missing:
Keeping your page stealthy (even if you didn’t know you were doing it): If you have created your page correctly, any person — whether a Facebook user or not — should be able to type in your URL and see your page.
Now
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in