The power of a social network, when done right, is out of this world. Professional social technology analysts will pore over statistics and demographics in years to come and make startling conclusions about our relationship to online social networks. As time has passed, I’ve found that LinkedIn is beginning to become an essential 2nd account for me, and one that I increasingly frequent just to see what’s going on in my professional world. I’ve made a list of 5 features you may not be using, but should be, to find a job on LinkedIn.
People have become a whole lot more comfortable with groups, and I’ve found that my alumni group in particular is starting to take off. Alumni from my College from around the world are discussing interesting issues and connecting with one another every day, all the while putting their best foot forward. It’s all predicated on the fact alumni are the only ones permitted into the group, so people feel free to discuss as if we’re wandering the halls of their College, recommending jobs for the younger generation. Get on your alumni group and become an influencer early, I say.
This may seem like a no brainer, but I’ve seen a lot of profiles out there without recommendations, and that’s certainly becoming the norm as we move forward. Recruiters and managers check out your profile and want to know who was the big-wig at your previous job that thinks you are a quality team player. It’s important to keep this section of your LinkedIn up to date to stay relevant.
LinkedIn is collecting and sharing some pretty interesting data about who’s looking at who on their social network. The big deal is that they’ve recently given people an option to let that be identifiable — which means you can see who’s been looking at you. I recently found that some old colleagues from work were checking out my profile, and had started an interesting mobile business on the East coast. I got in touch, and it led to some possible business.
It also may satisfy your ego, if that’s how you roll.
LinkedIn Today is now a great aggregator of a lot of fantastic sources. It sorts stories related to social media, social games, business, marketing, entertainment or whatever else you’re interested in, and attempts to suggest stories to you based on that algorithm. It’s not massive yet, but it’s a great source of news and something worth checking out once in a while. It has a pretty interesting feature as well, where you can see who shared the story link using Twitter and then look at that person’s LinkedIn profile. It’s a seamless integration and probably a sign of more to come.
It’s a great way to connect with people in various industries all over LinkedIn who are interested in the stories you’re interested in. LinkedIn is still an evolving network, so connecting with someone because you saw them on LinkedIn today might be the in you were looking for.
Job Seeker, Job Seeker Basic and Job Seeker Plus
LinkedIn has introduced the “Job Seeker” subscription service, where LinkedIn will give you some of the key tools you need to connect with recruiters and managers in a way that emphasizes you’re serious. You get the ability to send InMail, their special “important” mails, and see the full list of people that view you (by default it’s only 5-10). You also get a more detailed search that looks for jobs with salaries of $100K+. It’s pretty much what you need if you’re looking for a job. Try it for a month and see if it works.