4C Hires Hamid Qayyum as Senior VP of Sales, TV Activation
4C, a Facebook Marketing Partner, announced recently the hire of Hamid Qayyum as the company's new senior vice president of sales, TV activation.
4C, a Facebook Marketing Partner, announced recently the hire of Hamid Qayyum as the company’s new senior vice president of sales, TV activation. Qayyum will report to CEO Lance Neuhauser and advance the company’s TV Verify and Measurement and Planning (MAP) products.
Previously, Qayyum was the senior vice president of sales for FourthWall Media. Before that, he was the president of Millennium Networks (later ErinMedia). This will be a boost to 4C’s efforts, as the company combines data from social media, set-top boxes, TV ad scheduling and TV advertising.
Qayyum
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in