36 Tips for Startups, Including PR

I was reading through popular tech blog Read/Write Web’s lengthy post, 36 Startup Tips, an extremely helpful primer for anyone looking to start a launch a tech product/company, or really anything for that matter.

Then I stumbled across the PR section and almost choked on my coffee when I read this:

Tip 1: Hire a PR firm

This may come as a surprise, but you do need a PR firm. An early stage startup can’t always afford one, but that does not mean that it is not necessary.

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