3 Reasons Your Editor Should Let You Write For Other Blogs

Allowing a reporter to write for another publication or media outlet generally ranks pretty high on an editor’s list of Things Reporters Aren’t Allowed To Do.

While their reasoning is well-intended, I think it’s time to take another look at what those reasons are, and whether opportunities exist to capitalize on the new media landscape to benefit the news organization.

Here are three reasons why allowing reporters to write for other blogs may end up being beneficial:

Opportunity For Cross Promotion: With the emergence of blogs as legitimate news sources (from the days when blogs were generally looked down upon), there exist new opportunities to cross pollinate both content and content writers/producers across different platforms, in an effort to promote your own.

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