2015 #Emmys: 14 Million+ Interactions on Facebook, 4.5 Million+ Engagements on Twitter

Some 6.9 million Facebook users were responsible for more than 14 million interactions (posts, comments and likes) during the 67th Primetime Emmy Awards Sunday night.

Just how did the Emmy Awards spread through social media? According to Talkwalker, there were 1.46 million mentions of the #Emmys and #EmmyAwards hashtags on Twitter, generating 4.54 million total engagements.

Facebook released its data as well, showing that some 6.9 million Facebook users were responsible for more than 14 million interactions (posts, comments and likes) during the 67th Primetime Emmy Awards Sunday night.

According to the social network, the top five social moments were:

  1. Viola Davis wins outstanding lead actress in a drama series.
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