12 Things PR Pros Should Know About Facebook

Remember when this was just for rich kids at college? Anyone? Is this thing on?

It was 12 years ago yesterday when this online polling contraption called “The Facebook” was developed by a Harvard undergrad named Mark Zuckerberg.

And now that everyone gives a crap about what’s in his closet and his opinion on child vaccinations, we have a platform that has changed the way we do business. Our clients demand it. We dream about it. And consumers expect it.

That said, we got to thinking about how Facebook enables traditional and digital public relations.

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