From Record to Play — The 100 Most Important Companies In Online Video

Streaming Media magazine has put together their first annual Streaming Media 100—a list of the one hundred companies that matter most in the world of online video. How did they choose and who made the cut? Find out after the jump.

Streaming Media magazine has put together their first annual Streaming Media 100—a list of the one hundred companies that matter most in the world of online video.  How did they choose and who made the cut?  Read on to find out more.

According to Eric Schumacher-Rasmussen, on StreamingMedia.com, when Streaming Media set out to make the list they started with nearly 200 companies, from all areas of the online video industry, “from the record button on a video camera to the play button on the viewing device, and everything in between.”

Streaming Media narrowed down their list to the top 100 by asking ten industry experts to give each company a score of 0 to 5, with 0 being “doesn’t belong on the list at all” and 5 being “the list would be suspect without it.”  Only one company got a perfect 5.  YouTube, of course!  The industry judges included Troy Dreier, Eric Schumacher-Rasmussen, and Joel Unickow from Streaming Media and OnlineVideo.net, Tony Klejna of High Park Media, Jan Ozer of Doceo Publishing, Dan Rayburn and Sjoerd Vogt of Streaming Media, Paul Riismandel of Northwestern University, Dom Robinson of D2 Consulting, and Tim Siglin of Braintrust Digital.

Eric Schumacher-Rasmussen writes, “We wanted to create a list that would be both representative and thought-provoking, which means that hopefully you’ll respond to entries with ‘huh?’ at least as often as you respond with ‘duh.’”  They definitely succeeded.  The list consists of the usual suspects—YouTube, Vimeo, Livestream, VUDU, TubeMogul, Tremor Video, Revision3, Ooyala, ON24, Netflix, Adap.tv, Blip.tv, Akamai Technologies, Brightcove, BBC, comScore, Digitas, Facebook and Hulu.  But you’ll also find a few lesser-known companies that may make you, as Streaming Media hoped, say “huh?”

Click here to take a look at the full Streaming Media 100 list and let us know what you think.  Did your favorite online video companies make the cut?  Which selections surprised you most?

Megan O’Neill is the resident web video enthusiast here at Social Times.  Megan covers everything from the latest viral videos to online video news and tips, and has a passion for bizarre, original and revolutionary content and ideas.