Yellowbook helps you prepare for the worst

#SMW is right around the corner. Join us April 9-11 in NYC to get up to speed on all the latest strategies, technologies and trends you need to be following. Register now.

A new campaign from Gotham depicts "Yellowbook moments" culled, according to press materials, from the top search terms on Yellowbook.com. This first commercial, "Clumsy Husband," finds the title subject crashing through the house as he announces his new job working with explosives. His wife somewhat nonchalantly checks out "life insurance" listings on Yellowbook.com. I have more hair than the clod, which is what I like most about the ad. Still, I object to dads and husbands constantly portrayed as goofballs in the media.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in