If you're going to take the "Women just go crazy for shoes" angle, you might as well go all out, as Sigma Group did in this Web-only video for Famous Footwear, perhaps the worst offender in the genre since that Chevy Traverse raining-shoes spot. Personally, I think the abandoned baby in this new ad is a bit much, but leaving children to fend for themselves at a crosswalk is a close second. Luckily, the kids get their own chance to mob the shoe truck in a back-to-school variation of the ad. But there's no sign of that baby, who's probably still baking in the direct sunlight while mom tries on those new Road Warrior sandals from Jessica Simpson.
—Posted by David Griner