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Most folks are lapping up this Heinz Classics Soup spot from London ad agency AMV BBDO and director Jeff Labbe. Frankly, I'm not stirred. "I Love Winter" depicts an oh-so-average English gal who, despite suffering various cold-weather indignities, adores the chilly season because she can thaw out with a bowl of piping-hot tomato soup. The commercial is extremely well made, but it's also mawkishly manipulative and lacks fresh ingredients (and by that, I mean ideas).
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