Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Stumped Vegas oddsmakers are buzzing about who will triumph in the Wieden + Kennedy “Fight Night,” a charity boxing event to be held in the agency’s once-industrial atrium space next Friday, April 28. It’s the brainchild of Caleb Jensen, one of the students in Wieden’s “12” program (the in-house ad school). The ex-University of Nebraska student came up with the idea to benefit the Central Oregon Boxing Club. The card includes underdog 50-year-old Jerry Ketel of Leopold Ketel & Partners against a wildcard from outside the ad industry who outweighs him by 100 pounds.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in