Wieden pie competition gets in-your-face

The annual pre-Thanksgiving "Pie-Off" at Wieden + Kennedy was as pleasantly acrimonious this year as unsweetened allspice, with e-mail intimations that Wieden’s New York staffers "should have a lock on cheesecakes" and could easily cheat by submitting one of several hundred store-baked pies. Europeans, meanwhile, were thought throughout the network to spend so much time baking in relative leisure that lesser bakers should get a handicap. (Not that it mattered in the end; there were no international entries.)